HEC Paris Executive Education

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Managing global and key accounts
Executive short program

" Opportunities don't happen. You create them."
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Chris Grosser

PROGRAM OVERVIEW :

Is achieving profitable and long-term business with your global and key accounts one of your major objectives? I

f this is the case, the key to success is the co-creation of value. In this program our goal is to help you acquire a more in-depth understanding of your clients’ business models and develop a strategic approach to account handling.

THE OBJECTIVES :

Develop a strategic approach to global and key account management
Define, structure and negotiate the co-creation of value with global and key accounts
Acquire the necessary skills and know-how to successfully manage global and key accounts

PRACTICAL INFORMATION :

Duration : 7 days

Language : English

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Please feel free to contact us for any further information
Email : [email protected] - Phone : +33 (0) 1 39 67 71 48

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Mr Hervé Morel

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